Charleston Fashion Week
For the past 6 years, our cameras have been trained on the models and designers that send the latest trends down the Charleston Fashion Week runway. What started as a small local event has grown into, according to Southern Living Magazine, “the most significant fashion event in the South.” It has been a great ride watching this growth.
This year was certainly the most exciting to be a part of.
Here are some of the recap videos:
From the emerging designer contest to the rock the runway competition to the featured designer shows to the esteemed VIP fashion industry guest list, we were tasked to tell the stories of these individuals through video. All told we produced the following for CFW:
- 2013 Commercial
- 2013 Promo Video
- Rock The Runway Contest Preview
- Emerging Designer Contest Preview
- 21 Emerging Designer Videos
- Rock the Runway intro piece
- 7 Featured Designer Intros
- 6 Behind the Style videos
It is the Behind the Style videos where we are able to show off what we can do as a video team and I am proud of what we pulled off.
Each night we captured the event through three cameras and turned our footage over to Victoria Mele, our Senior Editor. From there she crafted each night’s shows and our interviews into a recap video that is closer to a documentary short than anything else.
It was great to interview industry insiders like Fern Mallis, Christian Siriano, Cynthia Rowley and Karen Lee but it was telling the stories of the Emerging Designers, particularly Afriyie Poku that was most rewarding. When he showed his final collection to a packed house on Saturday night the crowd erupted in applause….it was rewarding to know that our video work helped play a part in his dreams coming true.
